SEO optimization and Improving discounts for Paradisefruit.com.ua
About the project
ParadiseFruit (http://paradisefruit.com.ua) is an online store based in Ukraine, specializing in professional and organic beauty products. They offer a wide range of cosmetics for hair, face, body care, oral hygiene, and perfumery for men, women, and children. The store promotes the use of organic, eco-friendly products, emphasizing high-quality, natural ingredients that cater to a variety of beauty and health needs.
The client requested the implementation of a comprehensive range of SEO audit recommendations, alongside enhancements to the discount system.
What we did
iTech4Web successfully implemented all the required SEO recommendations, including the addition of SEO-specific text on taxonomy pages, the inclusion of metatags, and the improvement of canonical URLs for paginated pages.
Additionally, the team addressed issues with the legacy code and configurations, cleaning up errors and streamlining the setup.
At the client's request, specific discount and coupon functionalities tailored to the platform were developed.
Within the project's scope, improvements were made to the synchronization processes with a third-party warehouse, notably incorporating the use of the Google Sheets API.